Kennesaw State University | Housing and Residence Life
Move-In 2020 Campaign
KSU's Housing and Residence Life team is tasked with moving thousands of students in to on-campus housing every August as we begin a new fall semester. As the account manager for Housing and Residence Life, I worked closely with the department and marketing team to develop a communications campaign that will effectively communicate the Move-In process and also get students excited about moving to campus. This campaign won Best Overall Marketing Campaign in 2020 at the Association of College and University Housing Officers – International (ACUHO-I) Awards.
Make the LAA Your Cause Annual Campaign
The 2019 Annual Campaign, titled "Make the LAA Your Cause" would showcase the services and work that the LAA does in the community and motivate our partners to Join as Members, Donate to the Cause and Volunteer with the organization. These videos were part of the marketing roll out and were to be used at events, social media and email marketing campaigns.
Production done by RocketSound Media
Production done by RocketSound Media
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Network Partnership | Comcast Spotlight
Partnered with Motortrend Network to create custom taggable (:20/:10) commercials for Comcast Spotlight clients looking to expand their automotive marketing initiatives. There were 8 custom commercials created that were shared with all Comcast Spotlight markets across the country. Each of these commercials were leveraged to create incremental revenue.
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Custom Co-Branded Campaign | Comcast Spotlight
Created a custom co-branded sweepstakes marketing campaign for WWE and Rick Case Automotive which generated $7,200 in incremental revenue.
Oversaw creative process with graphic designer and getting the creative elements approved by clients.
Oversaw creative process with graphic designer and getting the creative elements approved by clients.
Thought Starter Ideas for Clients | Comcast Spotlight
Security Role Photo Shoot | The Walt Disney Company
Coordinated a photo shoot for the security guard roles for the Walt Disney World and Disneyland Resorts.